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Vision and Mission

Our VISION is to be one of South Africa’s premier food companies, offering nutritious, superior tasting products to our customers.  By premier we mean competing with the best in terms of overall customer value, service and quality.

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Our MISSION is to achieve profitable growth through outstanding customer service, innovation, quality and commitment.

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Values

SERVICE EXCELLENCE

Our customer is our business and the reason why we are in business.

QUALITY

The cornerstone of our business – striving to do things right first time without fail.

INTEGRITY

To act with honesty and integrity without compromise.

EFFICIENCY

Being efficient and effective in our approach to deliver what we promise.

INNOVATION AND CREATIVITY

Maintain and promote our innovative and creative spirit.

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Business Competitiveness

• Service excellence and superior quality.
• Proven track record since inception in 2015.
• Small enough to react quickly to a changing world.
• Big enough to deliver what is required.
• Driving a continuous improvement culture.
• ‘’BEST IN BUSINESS’’ lead times.
• In house skills, expertise and experience.

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R&D, NPD &
Existing Product Development

Our dedicated facility allows us to not only constantly improve existing products but also develop exciting new products on request or where we believe opportunities exist in the marketplace.

Our team and expertise further allow us to diversify into cross-functional areas e.g. sugar replacement syrups, milk fat replacers, maize based mageu type products (flavoured and or fruited), various powder blends as well as concentrates and colour / flavour compounds for use in the dairy juice and soft drink industries.

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